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暨南文库·新闻传播学·新编娱乐传播研究手册

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内容简介:

娱乐已成为社会普遍关注的话题，也是一个无法逃避的文化现象。本书分三部分围绕理解娱乐、娱乐理论、娱乐心理、作为效果的娱乐、媒介形式与娱乐机制这几个方面进行深入讨论和分析，第一部分主要诠释娱乐的概念、美学价值、意义潜能和理论结构；第二部分研究讨论娱乐的心理动因，包括娱乐心理结构，在不同时间机制呈现的规律，以及衍生出来的伦理形式；第三部分探讨的是娱乐的效果，即娱乐在影响人的认知、行为与观念方面的规律。

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